Famagusta service area
In Famagusta, design is tested in exactly one place: the phone screen. The young crowd around the university and the businesses tied to the port size a brand up there, and decide there.
What sets Famagusta apart from the other two centres is the make-up of its population: a young crowd gathered around the university, and businesses tied to the port. This group barely opens a desktop computer; discovering a business, weighing it up and making contact all unfold on a single screen.
Mobile performance is therefore not a line item for improvement but the foundation of the job. A slow page is waited out on desktop and abandoned on a phone. When we work with smaller businesses we scope to match: fewer pages, every one of them flawless, stripped of unnecessary layers.
What we focus on here
The kind of work we produce in this region
Frequently asked
How do we reach the student audience?
Reaching this group tends to run through visibility on social platforms and word of mouth rather than search engines; the role of the site is to turn that interest into a concrete action.
What is a sensible starting scope for a small business?
A fast-loading single page whose contact and location details are visible at a glance is enough to begin with for most businesses, and growth can be layered onto that same base later.
What does mobile-first design actually mean?
It means shaping the design around the phone screen first and expanding to larger displays afterwards. Doing it the other way round produces pages that feel cramped and are left unread on mobile.